Business and Writing
Within my experience in the writing world, I realized content and copy writing were lacking an important element: business.
In my business background, I noticed many companies weren’t using writing to its fullest potential since many business-savvy individuals didn’t have the writing skills to do this.
I also saw that more often than not, writers did not understand business, finance, or accounting principles. This creates a barrier between you as a business owner and your copywriter since you have to translate your business knowledge so the writer understands.
Writing and business should go hand-in-hand. Your business should utilize all its assets to meet its goals, which means having strong copy. And in turn, your website’s copy should support your business.
I’m here to write business-minded copy for your company. I’m here to let you explain your goals and concerns in your natural business language. Jantz Writing Services’ mission is to bridge this gap between writing and business.
Why work with a business-minded writer?
Better Communication
You can use all of the marketing, finance, or accounting terminology you would use when communicating with any other contractor, meaning you can be precise when describing your business’s positioning, branding, and strategy.
In turn, I can communicate with you about how your copy will fit into your business’s operations.
Let me translate writing into business for you, not the other way around.
Better Copy
Better communication means better copy. The more thoroughly your writer understands your company, the more your copy will support your business’s needs.
Working with a business-savvy writer also translates into having copy that concentrates on your marketing positioning, short-term goals, and long-term strategy.
I deliver copy that is well written and focuses on your business’s objectives.
Better Experience
Better communication saves you time. It saves you the headache of translating business language into writing language. And it means you are on the same page as your writer—no confusion or uncertainty.
Better copy means more new customers, increased customer retention, and customers who trust your business.
Let me simplify your life so you can focus on running your business.
Copywriting Timeline
Free Initial Consultation
During your initial consultation, you can tell me more about your business, its goals, and how you want your copy to support your business. We also will discuss what the best copy for your business will look like, including the content, tone, and ultimate goal.
Strategy & Writing
I come up with a strategy and outline for your copy. Then, I write and edit the copy.
Review
You get to review the copy for any sentence-level changes, and I make those changes to ensure you are satisfied with the final product.
Repeat
We repeat this process as your business grows to maintain a website that supports your company and continues to impress your customers.
My Work Philosophy
Work Hard
I believe hard work is important to create the best copy for your business. I also recognize the hard work you do to run your company. My copywriting is here to support and maximize all the work you do.
Work Smart
Working smart means finding better, more efficient ways to work. It is focusing on the important tasks and planning ahead to maximize the value of hard work. Working smart means continuously improving quality and service to increase value to you as a customer.
Deliver Professional
I value professionalism in my final product, interactions, and everywhere in between. My professional code is to treat you courteously, write with a business brain, deliver on time, and communicate clearly.
Deliver Quality
Combined, these three principles produce the highest-quality copy for your business. Your business’s website should reflect the quality of your business. It should show your customers that they are in the best hands. This is my goal when I write for your business.
Ready to work together (or learn more)?
